Sometimes I see so many news stories convincing me the human race is just too stupid to carry on that I lose hope. But then I run across things like this, and I think maybe there’s hope for us after all.
McDonald’s needs kids more than today’s kids need McDonald’s.
Perhaps no one knows that better than CEO Don Thompson, who was seriously put on the hot seat by a 9-year-old girl at Thursday’s annual shareholder’s meeting in Oak Brook, Ill.
For a few moments, Hannah Robertson — whose mother, Kia, is a kid’s nutritional activist and creator of an interactive children’s game on nutrition called Today I Ate a Rainbow — stood and lectured the CEO of one of the world’s biggest brands.
“There are things in life that aren’t fair — like when your pet dies,” said Hannah, whose voice never wavered. “I don’t think it’s fair when big companies try to trick kids into eating food. It isn’t fair that so many kids my age are getting sick,” she said — blaming McDonald’s for unfairly targeting kids with advertisements for food that isn’t good for them.